Welfare Payments
Business Gifting

Corporate gifting, minus the corporate

Gifts your team and clients will actually want, sent in minutes. 
No admin. No addresses. No unwanted gifts.

A pair of wireless earbuds with a 'You smashed your target!' gift messageBrownies in a gift box with a 'Happy Work Anniversary' messageHuggg Christmas gift selection including hampers, gift cards and lifestyle productsA coffee and pastry with a 'Thanks for the meeting' gift claim cardHuggg Christmas advent calendar gifts and seasonal treatsAn insulated water bottle with a 'Welcome to the team' messageA whisky glass and stones gift set with a 'You're living our values!' messageA collage of retailer gift card brands with a 'Thanks for completing the survey' messageChristmas gift with choice from Huggg featuring chocolate, wine and wellness productsRecipe boxes and pasta dishes with a 'You deserve some chill time' message
TRUSTED BY 2,000+ COMPANIES
Octopus Energy
Starbucks
Wingstop
Nucleus
Newsprinters
Mercia

Watch our short demo

10,000+ gifts from 700+ brands
ISO 27001 certified
Cyber Essentials Plus
4.8 stars on Trustpilot

Built for whoever's doing the gifting

Send gifts people want, without the admin: no addresses needed, no need for recipients to make an account.
How to send
01
HR and People teams

Make recognition actually happen. You set the budgets and the rules, and the admin doesn't land back on your desk.

02
Managers and team leads

Say thank you the moment it matters. Your own budget, no forms, no waiting on anyone.

03
Sales and Marketing

Open doors and thank clients with a gift they'd choose themselves. No addresses needed.

04
Office and Ops teams

Christmas, new starters, leaving gifts. Send to one person or ten thousand, in minutes.

What do people pick when you let them choose? We looked into last year's Christmas gifting habits, alongside research into how employers thank staff during the festive season. Free to read:

79%

of gifts sent let the recipient choose their own

84%

picked something outside the ten most popular

610

different products people actually chose

Built-in delivery to 25+ countries

Meaningful recognition isn't one-size-fits-all. Choose the right approach to make each moment feel personal.
What it's like to receive a Huggg
Gift cards
Send gift cards across 15 countries, from the UK and Europe to the US, Canada and Australia.
Gifts & experiences
Physical gifts to 27 countries, with 1000s of thoughtful options - from artisan treats and supercar experiences, to high-end tech.
gift with choice
Gift with choice
Set the budget and theme, and let your people choose what gift they’d love. No prices shown, no login required.

Octopus EV

"Huggg truly enables and empowers all people in the organisation to reward. It's been an essential tool in helping us instill a culture of recognition at Octopus EV, with 96% of our people saying they feel more appreciated. It's the first tool of its kind that we've seen team members not only adopt but get excited about. We love it!"

Alys Peart
Chief of Staff, Octopus Electric vehicles

GoCardless

ā€œHuggg has enabled GoCardless to create seamless, ad hoc surprise and delight moments, build relationships and find a more human connection with our customers. We’re seeing that customers who receive a gift with Huggg have a CSat 10% higher than our overall CSat scores.ā€

Hamish Wood
VP of Customer Success & Account Management

Octopus Energy

"We want to provide that dopamine hit - whether it's delicious brownies, a stylish lamp for their desk, or a luxury hamper for a relaxing bath night. These create memories and tangible reminders of recognition that cash or points simply can't provide."

Emily Hall
Head of Engagement

Starbucks

ā€œAfter implementing Huggg at Starbucks, there has been a four-fold increase in employee recognition. This initiative has not only boosted employee morale, but has also served to recognize those moments of hospitality excellence which Starbucks is known for.ā€

Jane Benson
Senior Manager for Culture & Insights
1 / 4

Octopus EV

"Huggg truly enables and empowers all people in the organisation to reward. It's been an essential tool in helping us instill a culture of recognition at Octopus EV, with 96% of our people saying they feel more appreciated. It's the first tool of its kind that we've seen team members not only adopt but get excited about. We love it!"

Alys Peart
Chief of Staff, Octopus Electric vehicles

GoCardless

ā€œHuggg has enabled GoCardless to create seamless, ad hoc surprise and delight moments, build relationships and find a more human connection with our customers. We’re seeing that customers who receive a gift with Huggg have a CSat 10% higher than our overall CSat scores.ā€

Hamish Wood
VP of Customer Success & Account Management

Octopus Energy

"We want to provide that dopamine hit - whether it's delicious brownies, a stylish lamp for their desk, or a luxury hamper for a relaxing bath night. These create memories and tangible reminders of recognition that cash or points simply can't provide."

Emily Hall
Head of Engagement

Starbucks

ā€œAfter implementing Huggg at Starbucks, there has been a four-fold increase in employee recognition. This initiative has not only boosted employee morale, but has also served to recognize those moments of hospitality excellence which Starbucks is known for.ā€

Jane Benson
Senior Manager for Culture & Insights
1 / 4

Send it wherever your team already talks

Drop the link into Slack, Teams, WhatsApp or email. However your team actually communicates, that’s where the gift turns up.

And it arrives with your message, so they know who’s saying ā€œthanksā€. It’s your gesture, not a notification from a platform.

Start gifting for free

Bulk upload emails
Send gifts easily by email. Upload your entire team’s email addresses via CSV and send personalised gifts to hundreds (or thousands!) in seconds.
Tax-optimised gifting
Ideal for the UK's £50 trivial benefits exemption. Huggg helps you stay compliant with spend tracking and plenty of lower cost options.
Manager budgets
Give managers their own budgets and let recognition happen in the moment. They celebrate wins instantly, you maintain visibility and control.
No addresses needed
Recipients add their own delivery details after choosing their gift. No need for spreadsheets, or multiple follow-up emails. And delivery is free!
No login required
No apps to download, no passwords to remember, no accounts to create. All your people need to do is click, choose and enjoy their gifts.
No prices visible
When you send a physical gift, no-one can see the price - so there’s no awkwardness or value judgements, just genuine appreciation.
A woman holding a pink octopus toy in front of an Octopus Electric Vehicles sign

"Our most utilised employee benefit"

Octopus EV believed the best recognition comes from peers rather than managers, and Huggg made it easy.

The impact was immediate: 

Ā· 98% of employees feel empowered to recognise colleagues

Ā· 96% feel more appreciated by their peers

Ā· 71% report feeling more motivated at work

Upgrade for added value

Branded experience
Add your logo and colours to the gift experience with a custom digital ā€˜gift wrap’, so every moment stays on-brand.
Automated gifting
Get ready for automated gifting on key occasions, like birthdays and work anniversaries.
SSO
Make access seamless and secure with single sign-on via Okta, Microsoft and Google.
xmas gift and reason

Christmas gifting, sorted in minutes

Send Christmas gifts to your whole team in minutes, not days. Everyone picks their own gift from a curated range, so nobody ends up disappointed. Set the budget, write a message, hit send. That's it.

No logistics, no spreadsheets. Just Christmas gifting sorted by lunch.

Get notified when it's time to sort Christmas gifts

What is Huggg?

Huggg is a free-to-use employee gifting and client gifting platform for UK businesses. Send gift cards, or a gift with choice - where recipients pick what they'd love from a curated range. No addresses needed, no login required, no prices visible. Used by 2,000+ companies including Octopus Energy, Starbucks, GoCardless, and DHL.

Whether you're recognising employees, thanking clients, or running incentive campaigns, Huggg makes it simple to send thoughtful gifts at any scale. 

Explore plans | See gift with choice | Client gifting | Automated gifts

Why is it free to use Huggg?

Huggg is free to use - no monthly platform fees, no per-employee charges, no setup costs. We do that by including a small margin in the gift price, similar to how a retailer works. That means we can keep the core platform free, unless you choose to upgrade for additional features. If not, you only pay the gift prices you see - with platform access and gift delivery thrown in. 

How long does setup take?

Most teams are sending gifts in hours, if not minutes - it's that simple. We can also provide free onboarding support - like templates, webinars, and training sessions - to help you get going.

Do you deliver internationally?

We can send digital gift cards to the following locations: 

Australia
Belgium
Canada
France
Germany
Ireland
Italy
Netherlands
New Zealand
Portugal
Spain
Sweden
Switzerland
USA
 

For physical gifts, we can deliver to the UK and 25+ European countries:

Austria
Belgium
Bulgaria
Croatia
Czech Republic
Denmark
Estonia
Finland
France
Germany
Greece
Hungary
Rep. of Ireland
Italy
Latvia
Lithuania
Luxembourg
The Netherlands
Poland
Portugal
Romania
Slovakia
Slovenia
Spain
Sweden
Switzerland

Some countries are arriving during 2026.

Check out the gifts that we can deliver to these countries. 

What's it like to receive a Huggg?

There's no need to create an account or log in, when your recipient is sent a Huggg gift. They just open the link, choose their item, add their delivery details and... that's it! Low friction, low impact - but a big impact.

Do I need to create an account to send gifts?

Yes, you'll need to create an account - but this means you can check back to see what you've sent and to who. The great thing is that your recipients don't need an account to claim their gift - they just click a link.

Need welfare payments?

Huggg also supports councils and charities through a dedicated welfare and hardship payments platform.

Go to Huggg payments

Ready to send a gift they'll actually want?

Start gifting for free